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The new reputational landscape

Posted 19 February, 2019

According to the Edelman ‘Trust Barometer’, trust in business now stands at just 43%.

What’s more, the 2018 Reputation Dividend Report estimates that corporate reputation is now directly responsible for an average of 38% of market capitalisation of FTSE 350 companies.

With these stark statistics in mind, we have dedicated issue 4 of our thought-leadership publication, ‘Reporting Matters’ to reputation: what this intangible measure is; how to manage it; and how to improve it in the context of investor, digital and employee communications.

The publication features articles from and interviews with a number of well-known thought leaders, including:

  • ‘A life of good governance’ by Peter Swabey, ICSA
  • ‘Should a board have a reputation?’ by Lex Suvanto, Edelman
  • ‘The fair pay balancing act’ by Peter Montagnon, IBE
  • ‘Unlocking the value of diversity’ by Gillian Karran-Cumberlege, Fidelio,
  • ‘Be smart: get smarter’ by Arun Pillai-Essex, Verisk Maplecroft.

Please email [email protected] if you would like a printed copy or to find out about events that will discus the topics covered in ‘Reporting Matters’, or visit this link to access the e-magazine.