UBS invests in sustainable long-term value creation with integrated thinking

Posted
1 August, 2022

The Business Network’s Integrated Thinking & Strategy Group publishes its latest case study on integrated thinking in action from UBS.


UBS provides financial advice and solutions to private, institutional and corporate clients worldwide, as well as private clients in Switzerland. Headquartered in Zurich, Switzerland, the firm is present in many major financial centres worldwide.
UBS aims to be a sustainability leader. With a long-term focus, it targets sustainable profit growth and responsible resource deployment, while striving to balance growth opportunities with cost and capital efficiency. In this way, it seeks drive attractive risk-adjusted returns and sustainable performance.
These intertwined concepts of sustainability and long-term value creation are well-established in its culture and understanding and are a fundamental part of the integrated thinking journey.

Read the case study in full and find out more about UBS’s motivations, approach and success in achieving its purpose.


This series of case studies examine how integrated thinking has been embedded within international organizations from diverse sectors. The interviews conducted with key stakeholders identifies each organization’s motivations, how integrated thinking has helped shape and deploy the organization’s strategy, and what the benefits have been.